• Employment Type: Full Time
• Workplace Type: Hybrid
• Experience Level: Management
• Vacancies: 1
• Compensation: PKR 180000 - 300000

Role Summary

Build brand consistency, narrative strategy, and high-impact market positioning.

Job Description

This role leads brand planning, campaign narrative, and positioning alignment to improve recall, trust, and differentiated market presence.

Responsibilities

• Define and maintain brand architecture
• Lead integrated brand campaigns and launch narratives
• Ensure consistency across digital and offline touchpoints
• Measure brand engagement and perception outcomes

Requirements

• 4+ years in brand or content-led marketing
• Strong storytelling and campaign planning skills
• Excellent cross-functional collaboration

Nice to Have

• PR and media partnership experience
• Creative direction capability

Benefits

• Annual brand performance bonus
• Health coverage
• Learning and development allowance

Core Skills