• Employment Type: Full Time
• Workplace Type: Hybrid
• Experience Level: Senior Management
• Vacancies: 1
• Compensation: PKR 350000 - 650000

Role Summary

Lead integrated marketing strategy across brand, demand generation, and lifecycle campaigns.

Job Description

The Head of Marketing drives growth through multi-channel planning, campaign performance management, and conversion-focused collaboration with product and sales.

Responsibilities

• Define full-funnel marketing strategy and targets
• Lead brand positioning and campaign architecture
• Own performance marketing budget allocation and ROAS
• Coordinate marketing-sales handoff quality

Requirements

• 7+ years in digital and growth marketing leadership
• Strong command of paid, organic, and lifecycle channels
• Proven analytical and team leadership capabilities

Nice to Have

• Experience with B2B technology or hosting brands
• Content and product marketing leadership

Benefits

• Marketing performance bonus
• Health benefits
• Learning and conference budget

Core Skills